malin bengtsson
Miles Glaspole
In 2023, I helped Miles Glaspole, creator and host of the TikTok10, develop a graphic identity and website for his personal brand. It was a challenging project in many ways, but out on the other side of it I can say it's a favorite of mine.
Branding
At the start of the project, the client's personal brand itself was already strong, but it lacked a graphic identity and cohesiveness. The goal was therefore to create a logo and develop a graphic profile that both felt fresh, authentic, and playful. Below are some pages from the graphic manual that show the final brand elements.
The logo itself required many iterations before we finally arrived at this design, where a question mark (note: the client specializes in trivia) has been incorporated into the client's initials.
Website
The second part of this project was to build a website for the client, which would act as a digital business card/online resume, the primary target group being potential sponsors. The site is no longer active, but below I've included the sitemap, some screenshots from the actual websites, some drafts of it, and the wireframes.
